Giving up is easy, but persevering is cool!”
A female warrior’s journey to self-improvement.
In Foshan, no one dares to slack off in Lu Minxian’s (吕敏贤) class. On the training ground, she is a meticulous and demanding coach, because she carries a larger dream: to become the first female successor of the Hongsheng Liang School.
Her passion for martial arts began at age nine. When her mother enrolled only her younger brother in martial arts lessons, she blurted out, “Why not take me?” From that moment, she set foot on a lifelong path of discipline. “If you have little strength, practice strength; if you are slow, practice speed.” For 24 years, she has lived by this credo.
Yet the road has not been easy. In the traditional martial arts world, doubts about women follow her like a shadow. Lu Minxian answers not with words but with strength. For her, it’s the “betterwayforward. Check out Lu Minxian’s story in this video produced by CCTV.
https://mp.weixin.qq.com/s/FZOa8XfK2oLyE2pkn4J8kA?scene=1&click_id=3
Celebrate Tradition Together
We celebrate the Dragon Boat Festival as a tradition that has brought people together for generations through culture, connection and shared experiences. Thornehope is grateful to work alongside clients, partners and friends across China and around the world. Your collaboration, trust and exchange of ideas continue to inspire us. We wish everyone a joyful and meaningful Dragon Boat Festival.
The Global Game, the Shared Experience
“Dai, dai. Dale. Allez. Let’s go.” Different words, one shared energy.
Thornehope at Experiential Marketing Summit 2026
Thornehope at Experiential Marketing Summit 2026. In Las Vegas, we had the opportunity to learn from the U.S. experiential marketing ecosystem and reflect on how live experiences continue to evolve. The future of experiential marketing is not only about creating…
Thornehope is in Las Vegas for the Experiential Marketing Summit 2026.
We’re here to learn, listen and engage with the evolving U.S. experiential marketing ecosystem, with a focus on trade show strategy, audience engagement, experiential design, measurement and global brand experiences.
Thornehope at a Glance
Thornehope helps brands navigate international markets through culturally informed experiences that strengthen audience connection, brand presence and real-world engagement across borders.
